Director of Oomph

Does your business have a director of oomph?
For a business to be successful not only must it have a marketable product, but it needs to be effectively led and managed. Many larger organisations lack ‘oopmh’ within.

In our experience many organisations would benefit from ensuring that all staff were not only fully engaged but that strategies are put in place to create a level of oomph to motivate and encourage productivity.

A director oomph may be recruited from anywhere in the organisation, their role is to inject a sense of fun and participation beyond that of the local manager.

Who is your formal or informal director of oomph?


Mike Morrison is director of RapidBI, an organizational effectiveness consultancy. He has been involved in HR, OD and strategic development for over 20 years. He can be contacted via

© This article is copyright RapidBI 2006, 2008 – it may be copied providing the authors are credited, and direct links maintained

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