Twitter: your CRM & marketing channel. It's about more than just followers...Over the past 12 months in my twitter contributions I have often included tips to help those involved in using twitter for their business (marketing). I often get requests to publish a full set - so here is a list of my current thinking about using twitter as a tool for building relationships for future business. In no particular order (other than alphabetical)...Add value - share interesting or useful … [Read more...] about Twitter as a marketing & CRM tool
Reflections on the Annual CIPD conference #cipdace17 on HR topics #hrblogs
For those of you that follow me on twitter, it will be no surprise that I have been at the #cipdace17 conference this week. What is the CIPD annual conference? The CIPD is a UK based professional membership body for people involved in Human Resources, Organisational Development & Learning & Development. It has two national conferences, this one is more focused on general HR & OD. It currently takes place in Manchester UK each autumn. Key learning from #cipdace17 The conference is … [Read more...] about Reflections on the Annual CIPD conference #cipdace17 on HR topics #hrblogs
What is persona mapping in change management?
What is persona mapping in change management? We can use Persona mapping to help understand the needs and wants of a target audience or market. Persona maps can ensure we meet the needs of our stakeholders. A Persona map is a fictional character. At the same time, it needs to be a realistic profile of our target customer. They reflect characteristics like job or role title, personal attributes, goals, motivations, attitudes etc.For any given product or service there … [Read more...] about What is persona mapping in change management?
Top Trend Survey – Top tools for learning in HR
As we get more and more connected, the tools we use for learning and finding learning are increasingly online and on mobile. I have recently completed an online CPD session focused on trends in learning. As well as hearing the views of top people in the industry, participants were invited to list their own top learning tools.Background to the Top Trend Survey module The session featured a video interview with Jane Hart from the Centre for Learning & Performance Technologies. Since … [Read more...] about Top Trend Survey – Top tools for learning in HR
Infographics and facts from #HRSS16 and #RECEX16 Olympia @cleanviz @cipd
Having spend 2 days at Olympia, here is my roundup of facts and mini-infographics that were created and posted on the day.Graphics created by @cleanviz, @cipd @martincouzins or @rapidbiWhere it all began - The West Hall Olympia Not sure who this troublesome 2 are! The @CIPD social media gurus Stocking up ready for the main event! The headline dataThe graphics In no particular order … [Read more...] about Infographics and facts from #HRSS16 and #RECEX16 Olympia @cleanviz @cipd
Swivel chair chats with @MartinCouzins & @RapidBI at #HRSS16 & #RECEX16
This week we have been that the HR Software show and Recruitment Exhibition run by the CIPD. These are exhibitions that provide showcases for people looking to buy enterprise HR software and to recruit people into their organisations.The HR Software Show is a well-established event, which has been running for over 15 years. It helps hundreds of HR professionals make important purchase decisions every year. It can help you to Upgrade your HR strategy with the latest software … [Read more...] about Swivel chair chats with @MartinCouzins & @RapidBI at #HRSS16 & #RECEX16
The single real reason why 99% of people read a blog
Actually its simple when you think about it. There are millions of blogs around the world. So why do people read some and not others? What is the single real reason why 99% of people read a blog?The single real reason why 99% of people read a blog? Is most often because of the title!Next it's the reputation of the author ;)What were you expecting 1000 words on how to make money blogging?Put simply it's about timely titles and valuable content... done in an authentic … [Read more...] about The single real reason why 99% of people read a blog
Blogging for business – How to write a blog – length and regularity
No matter where you are in a business, internal communication tools are increasing, and we are expected to write a blog. Many of us either hate the thought of writing or just cannot be motivated to do it.Whilst researching something I came across a great tip for blog writers. This blog shares some of that. How long should a blog be? Some research was done into some of the most popular blogs on the internet suggests that successful blogs are between 250 and 600 words. This is a lot less … [Read more...] about Blogging for business – How to write a blog – length and regularity
Social media for learning development and education
While continuing to develop a series of programmes for trainers and developers CPD I have increased my interest in the world of social media. I consider myself no so much an early adopter, but late in the early adopter camp – the reason for this… lessons I learnt in my early career in the world of engineering.While working for a defence based company I could not understand why we rarely use modern components, indeed most components had to have been in the market for 2+ years – the reason.. … [Read more...] about Social media for learning development and education
Protected: CIPD Blog Group
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