Is twitter a waste of time?
Is it?
Sure there are people that use twitter in very diverse ways – and that is a good thing. I know many people that have multiple accounts, some for “business” others for “very personal” uses. But the stats show that a significant percentage of users use twitter for product & service research.
So are you talking about what you had for breakfast or your products?
But twitter is more than just a marketing channel…
Learning
It is clear from this data that people are out to learn. learn about products, services or other facts. Are you using a micro blog system in your business to help people grow?
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