Model & Theory

Whitelaw’s circle of evaluation

Whitelaw’s circle of evaluation

Whitelaw’s circle of evaluation

This is a model which goes beyond Kirkpatrick and provides levels of evaluation.
Whitelaw sets 4 levels of evaluation within his cycle:
1) Reaction
2) Learning
3) Behavioural
4) Organisational

and in the cycle passes through first objective setting in each level and then after the intervention four levels of Evaluation.

To me this is a much under-used model and helps the practitioner to have clarity in their evaluation work.

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Whitelaw’s circle of evaluation was last modified: April 30th, 2016
Mike Morrison

Mike is a consultant and change agent specialising in developing skills in senior people to increase organizational performance. Mike is also founder & director of RapidBI, an organizational effectiveness consultancy. Check out his linkedin profile MikeMorrison LinkedIn Profile

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