Ecademy or LinkedIn – which is better for business?

I know that ecademy is loved by its members, unfortunately many of us/you dismiss LinkedIn as being for CV or recruitment, but not for doing business.

Less than 2 weeks ago I simultaneously places an advert in marketplace and posted in LinkedIn about a webinar I was running.

The content was almost identical with one exception – the link.

On ecademy the view rate was listed as 372, however suffice to say we had over 300 registrations with less than 4 from ecademy as a source.

Suffice to say the webinar was a huge success with the twitter stream busy with chatter about the content, which is great promotion for the next event.

I don’t know when that will be I need to start planning now.

What I do know is – if you write off LinkedIn for business development then you are missing an important and engaged auduence

Footnote – ecademy no longer exists and has been rebranded as sunzu.com