Categories: DateHistorical

New-consultants-using-the-creatrix-as-a-leadership-development-tool

On Wednesday 6 June 2008 at the IoD in London another group undertook training in use of the Innovation Equation developed by Byrd.

The Innovation Equation:

INNOVATION = CREATIVITY x RISK TAKING

is a behavioural based approach. Under the two main components (Creativity and Risk Taking) are seven behavioural drivers. Using these drivers organisational development specialists can identify current and desired culture and map a change plan to enable the organisation to achieve its goals.

The Creatrix is a model derived from the Innovation Equation and helps to identify strengths and weaknesses in culture and individuals behaviour.
There are 8 orientations in the Creatrix profile:

  • Innovator
  • Challenger
  • Sustainer
  • Dreamer
  • Practicalizer
  • Sythesizer
  • Planner
  • Modifier

To find out more visit the Creatrix Innovation site
To engage a certificated Creatrix Consultant

Dr Jacqueline Byrd has used the Creatrix and the Innovation Equation in her book – The Innovative Leader

New-consultants-using-the-creatrix-as-a-leadership-development-tool was last modified: April 3rd, 2015
Mike Morrison

Mike is a consultant and change agent specialising in developing skills in senior people to increase organizational performance. Mike is also founder & director of RapidBI, an organizational effectiveness consultancy. Check out his linkedin profile MikeMorrison LinkedIn Profile

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Mike Morrison

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