This is historical content

Please go to

Diagnosing holistic organizational needs and developing the performance of organizations of all sizes through effective organizational diagnostics lead to improved organizational performance and culture change.

Home – FAQ – Scale descriptions – order now

The Self adminstered BIR is comming soon…..


The BIR is a family of low cost organizational diagnostic and change tools aimed at identifying strengths and weaknesses in organizations of all sizes and sectors, providing an agenda for change. It is one of the fastest and most comprehensive ways of completing a SWOT style analysis on an organization.

The BIR family are quick to use, have high face validity, are cost effective and above all are engaging with users and lead to added value – quickly.

The BIR™ diagnostic tool set has been designed for use in Consulting, Organizational Development (OD), Change and Business growth.

What is a Holistic Organizational Diagnostic?

A Holistic organizational diagnostic or review is a rapid and intense, short duration review of the critical processes involved in an organization. It’s purpose is to identify opportunities to improve the efficiency and effectiveness of the organization as a whole. Traditionally OD diagnostics focused on the behaviors and interactions of people in isolation. The BIR looks at these interactions in the context of the systems and resources they have available and the goal or objectives they are working towards.

The Self Administered BIR

Due to popular requests we have made the BIR available to purchase without attending our accreditation. The Reports now contain an element of intelligent reporting helping you the user to take immediate action.


Beyond Organizational Assessments – The BIR a total business diagnostic

Diagnostic process map

Click to view larger


It isn’t just “People or culture audits” that are carried out in the diagnostic phase of a holistic review, our process looks at a wide range of business functions and relationships to evaluate where your business currently sits.

“Without a solid foundation, it is impossible to build anything worthwhile”

Our BIR looks at all of these areas:

PRIMO-F organisational development Diagnostic framework model
People – skills, culture

Resources – of all types

Innovation – application in all areas

Marketing – and sales

Operations – all aspects front line and back room

Finance – current and future

Business Assessment

This diagnostic tool will take you through a rigorous assessment of your “Business Basics”. Honesty on your part is essential. The BIR contains many ‘small assessments’ into one holistic and powerful diagnostic process.

Management processes

Business diagnostic output report - management processes

Management of People

organizational review output and report - management of staff & people

Management Style

Business diagnostic report output management style

Management Values

management values report output from organizational diagnostic

As well as outputs on:

Finance, Marketing, operations, management skills, customer feedback, supplier feedback etc.

We do not believe in giving you robotised answers as to what to do next – that would be mad – as every business and organization is different, using the BIR will enable you and your management to plan and prioritize the development of strengths and management of weaknesses in the context of budget availability and current organizational focus.

The standard output provides a summary of key factors that the organization should consider addressing, to assist you in the action plan and implementation phase.

Get ALL this from just £99

– unique factors… most other diagnostic processes contain data from only one person – the BIR is a true 360 review process – managers, staff, owners, customers and suppliers



When you have completed your first review and decide you want to go through the process again you can easily benchmark the two sets of results to run a comparison:

benchmark and progress report output


Questions and Answers

Q. What happens if I’m not completely satisfied with the product?

A. You are covered by our 100%, 60 day money back guarantee! If for ANY reason you are not totally happy with the product, we will refund all your money! No questions asked!

Q. Is my payment secure?

A. Your payment is totally secure, we never see any of your details. The payment is processed by the biggest and most secure payment processor on the internet – PayPal

Q. Do I need a PayPal account to pay for the product?

A. No. PayPal will process Credit or Debit cards at no charge to you! But if you do have a Paypal account you can also use that to pay.

Q. What if there is something I don’t understand or if I have problems accessing or I don’t know how to access?

A. When purchased our system will take you right in…When you order you will be sent an email with your access information, or you can simply send us an email or give us a call and we will answer any questions you may have. Once you have purchased you will be taken through an easy to use setup, and this control panel provides help, support and FAQ’s to help you on your journey.

Q. What software do I need?

A. None. Our software runs on a server and all you need is a browser – you can use almost any internet connected device including desktops, laptops, smart phones and pocket surfing devices.  All you need is the ability to print PDF’s as this is our output report format


Get ALL this from just £99


There are three versions of the BIR™ that can be self administered

Use the one that is right for you or your clients’ situation.

For Team Managed organizations…

Looks at all aspects of an organization, Direction, KPI’s, Finance Marketing, Operations, People, Management Style, Values etc.

Benchmarking capability*

For owner managed organizations…

Looks at the same aspects as the BIR-S with more focus on Finance and Marketing.

Benchmarking capability*

A culture and change review…

Looks at Vision/ Direction, People, Business Processes, Management Style, Management Values.

Benchmarking capability*

The BIR-S is aimed at larger and team managed organizations.

The whole process can be completed with only one day on site

See sample graphic outputs

The BIR-C is aimed at the smaller organization, owner manager led. SME/ Micro business

See sample graphic outputs

The BIR-HR is for any size organization where the focus is on culture and change.

It was designed for use by HR & OD teams.

See sample graphic outputs

To purchase and use today click here


The benchmarking capability of the Self Administered BIR’s requires the organization to purchase a second review some 6-12 months after the first. The benchmarking or change report will show any progress made.

Our organizational diagnostic tools produce short, effective graphical based outputs that are easy to understand and engage managers and employees alike. They provide a catalyst for change in an easily understood way.

A tool is only an object until it is in the hands of a person who understands HOW to get the most out, and importantly how to use it appropriately. Then the tool becomes a lever for change and enables growth and development – be it a process or an idea. This is why we recommend the BIR is used by trained individuals.

The BIR™ has been in constant improvement and development for over eight years based upon research, experience and use.  The success of the product is in its approach.  We use a change management method of doing things which means things happen as a result of the process.

The BIR™ has been designed by practitioners for practitioners, based on what works – we use these tools and techniques too.



Using the BIR™

The BIR is a powerful, yet easy to use business improvement technique. when you are ready to use the BIR™ in your organization please contact us or one of the BIR™ facilitators.

If you run a business support organization click here for information for integrating the BIR™ (a powerful technique for business improvement) into your service offer.

If you are interested in training to be certified in facilitating the BIR™ see our training pages for dates of open programs or contact us for an in-house program.

which spelling… Organisation or organization?

To find out how you can use the BIR™ in your organization or with your clients email us or phone on +44 (0) 870 7669651 or +44 (0) 208 230 0980

Creatrix innovation inventory profile, increase your innovative capacity

Want to develop an innovative culture or develop leadership capability?

Have you seen our innovation inventory The Creatrix™?

It works well on its own or in association with the BIR™.  The Creatrix innovation inventory produces a profile of your organization showing how you can increase the innovative capacity of individuals, teams and the organization as a whole. You can profile just one person for personal development of the whole organization to enable culture change.


organisation, organisational, organisational development, organisational change, OD, organisational culture


READ  findamanualhandlingtrainer
About Mike Morrison

Mike Morrison is founder of RapidBI
Mike is a consultant and change agent specialising in developing skills in senior people to increase organizational performance.
Mike is also founder & director of RapidBI, an organizational effectiveness consultancy.
Check out his linkedin profile

This site uses cookies. Find out more about this site’s cookies.