A Blog (short for web log) is a public communication that enables interactions between the author and their readers. Whilst not all bloggers in the public arena allow comments and dialogue, the vast majority do, indeed it is this interaction (or the possibility of the interaction) that makes the blog different from other communication tools. The difference that often makes the difference.Recently I have been reading some internal blogs by senior leaders in an organization, and it is obvious … [Read more...] about To blog or not to blog – Internal or corporate blogs
