Benchmarking is talked about in many industries and for many it is seen as necessary but expensive. Last week I came across an open source concept for benchmarking which has a lot of opportunities for organizations of all sizes. The ultimate question a single measure for business growth? History In 2006 author Fried Reichheld published a book – The Ultimate Question (The Ultimate Question 2.0 (Revised and Expanded Edition): How Net Promoter Companies Thrive in a Customer-Driven World) How … [Read more...] about The Ultimate Benchmarking Tool?