Accreditation buttons - who are you? Is the person why they really say they are? - protecting your IP & reputation - "accreditation buttons" Recently I have been thinking about using of the logos of the professional bodies I belong to on this and other sites - but then many do not want their IP used (ie their Logo) as it may be seen as an endorsement. At the same time I want to be able to use this as a differentiation. How could this be a win/win?This got me thinking … [Read more...] about Checking professional membership or accredited user status
SWOT analysis – What careers coaches won’t tell you
The SWOT analysis can be a great career planning and development tool, but not in the way that many career coaches and educational tutors suggest.Since 2006 when I first started writing about the use of SWOT analysis, I have seen very little change in the way that SWOT is explained. As a result, many people new to the model either misunderstand it or use it believing it to have little value. That is a shame, as the tool [SWOT analysis] is robust and flexible. This flexibility also leads to … [Read more...] about SWOT analysis – What careers coaches won’t tell you
Why fresh graduates are not ready for the world of work – yet
Education is great, but education is not the same as job training. Education prepares the individual to learn and adapt, Training prepares the individual for work.All around the world we have large academic institutions educating many of the employees of the future. Many will position themselves as focused on employability, and indeed many publish statistics around salaries and recruitment post graduate. But are these educational establishments really doing the best they can for our future … [Read more...] about Why fresh graduates are not ready for the world of work – yet
SWOT analysis and university students
SWOT Analysis - an email question Yes another article on SWOT analysis.On this site we have several pages exploring the SWOT analysis, and from time to time we receive emails asking for help. Usually from students on university or professional courses studying Management, Business studies or Human Resources.On this occasion I felt that rather then just a personal reply, that it should form the content of an article in its own right. The question was: I came across your website, and … [Read more...] about SWOT analysis and university students
