Do you need an Adwords trainer? Today I received a discount code for advertising on LinkedIn, for some reason I then went to do a search and saw a link "we are #1 on google search for Adwords trainer - try it and find out". This showed About 290,000 results. This got me thinking. Why I even started this I don't know but it was a useful 30 minute exploration.Early in 2004/5 when I first started this site I did try using adwords to raise traffic to the then new website. Like many consulting … [Read more...] about Adwords trainer & Adwords training
Twitter as a marketing tool for training courses & events
Using Twitter to market your training event As the training market changes, increasingly more and more trainers are looking to promote their on-line and open courses events, But how do you get people to attend and how do you keep costs down?If you are a member of TrainerBase or Training journal (TJonline), both have the ability to promote your events, however it is doubtful if either can fill a course. Some use paid for services, where a high percentage of the revenue goes to attracting … [Read more...] about Twitter as a marketing tool for training courses & events
Don’t let SEO burst your budget
This is a historical page, and remains for historical reference only - Jan 2020 SEO (Search Engine Optimisation) is a specialist activity, expensive and you need to know what you are doing... don't you? Right?... wrong!The current commercial and financial climate that we are operating in is causing most of us to tighten our belts and think twice about spending. This especially true for Training, HR and other small consultancies and entrepreneurs. SEO has always been seen as a "technical" … [Read more...] about Don’t let SEO burst your budget